CRAFT official clothing supplier for Norwegian Bike Association

Category: Global News

Sportswear brand CRAFT has signed a three year contract becoming the ‘Official Clothing Supplier’ for the Norwegian Bike Association (NCF). CRAFT equips all national bike teams – BMX, road cycling, mountainbike, and downhill – with high-tech clothing sets. The three year deal is based on the cooperation between Intersport Norway and the NCF. CRAFT as the main bike clothing supplier for Intersport Norway was requested as clothing sponsor for the bike teams.

CRAFT is excited to announce the signing of the ‘Offical Clothing Supplier’ agreement with the Norwegian Bike Association. For three years – including the Olympic Games in London 2012 – CRAFT will provide all Norwegian bike teams, from road cycling to mountainbike, downhill and BMX, with high-end performance sportswear for training and competition. The sets include CRAFT’s award winning baselayers for all temperatures, functional cycling wear as well as accessories such as gloves, socks, and leg & arm warmers etc.
Lars Thronsen, Head of Sales CRAFT Norway, says: “We are extremely excited about the opportunity of becoming sponsor of the Norwegian Bike Association. The bike market here in Norway is booming and with such top riders as Kurt Asle Arvesen, Edvald Boassen Hagen (Team Sky), and Thor Hushovd (Team Cervelo) we will generate great brand visibility. It also underlines our position as one of the world’s leading bike clothing companies.”

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